In the Oscar-winning movie ‘The Social Network’, Mark Zuckerberg’s blog about his split with Erica Albright and the consequent launch of the ‘FaceMash‘ crashed the Harvard network. A decade earlier, blogging was just a hobby for many people. Today, it has become a full-time career for many. Nevertheless, several self-proclaimed digital entrepreneurs often fail to generate a significant revenue from their blogs and quit their blogging journey or in other words, crush their dreams.
If you are reading this, I assume that you are a budding writer, an amateur blogger or someone keen to learn the ABCs of blogging. So, if you are keen to kick your blog up a notch, here are the 5 skills you should learn from famous bloggers.
1. Unique Content
I still wonder how several people on Instagram claim themselves to be great content writers with absolutely no experience. When I started my blog in July 2017, I hardly received any traffic in the first 6 months. In order to continue my blogging journey, I started to look around for inspiration. I was particularly inspired by Harsh Agarwal, the founder of Shout Me Loud. He started blogging on gadgets and other technological innovations. Later he started to blog on managing a WordPress site and Search Engine Optimization (SEO), the content of which was mostly drawn from his own experience. Soon he started to find an audience. The readers would ask him queries and he would come up with a blog post for that. Eventually, his readers found a connection with the blog. The blog proved to be a real treasure for budding bloggers and SEO enthusiasts. That’s how he found his niche.
“Make your blog your identity”
This is the key mantra for branding a successful blog. Have you ever been in a situation where you feel your identity crisis? If yes, then how did you try to get out of it? Did you try to fit into the norms of a group lest you feel ostracized or did you create your unique identity?
Related: Getting Out of The Identity Crisis
Usually, successful people follow the second path. This applies to successful blogs as well. Many blogs have a revenue model based on selling consumer products. Let’s take the example of the fashion and lifestyle blogger Julie Sarinana who has her own line of beauty products. From a style inspiration website, the blog evolved with her and she is currently the
3. Marketing and Promotions
5. Technical Acumen
These are the essential skills which I noticed in many of the professional bloggers. When I started blogging, all the sites looked same to me. But soon I started to find the distinction between the websites and why only a few of them actually succeed and become popular. I hope you find this article useful.